For the first time, I am currently having the opportunity to play around with Google’s Adwords as part of a site that I am currently working on. The tools are definitly very powerful but it looks like they are very hard to overcome for the person who isn’t very familiar with computers or marketing in general.
I am enjoying the chance to play around with the diffent ad groups to see how they generate revenue. For example, comparing one very general keyword, versus creating a whole bunch of more specific keywords. It really is a learning process.
Recently, I have been learing about a whole variety of different technologies (may of which I will put here) and have been throughly enjoying looking and playing around with them.