Stock holder benefits are one of Japan’s hidden secrets of shopping. Most public companies offer some soft of reward to their stock holders and this is often in the form of rebates at their shop. L-Breath is a popular outdoor shop in Tokyo and it’s parent company (Xebio) is public and it offers 10% and 20% off coupons at their store as a stock holder benefit.
I found a bag that I liked at a store nearby work and I figured that L-Breath would likely have the same bag at the same price. L-Breath also regularly offers 10% discount to mail magazine subscirbers and this can be combined with the stock holder coupon. I don’t currently hold any of the stock but as the 20% coupons are the most sought after the 10% coupons can be purchased quite cheaply in online auctions or at the ticket shops.
After checking that they had the bag in stock at the L-Breath in Shinjuku, I walked to the other side of the station (near Omoide-yokocho) where several ticket shops are located and had no trouble getting my hands on a 10% coupon for 200yen. I then went back to the store and used it to get 1680 yen off the bag! A no brainer for anyone shopping at L-Breath (or any of the other subsidiarys of Xebio).
Xebio Hopepage: http://english.xebio.co.jp/
Has a list of group companies